You can’t do what everyone else is doing…
I’ve heard Craig Groeschel say, “To reach people that no one else is reaching, you have to do things that no one else is doing.” In his talk, he goes on to say that in order to do things that no one else is doing, you will have to stop doing what everyone else is doing.
This applies to businesses wanting to reach new customers and churches wanting to reach new people. The applications are widespread. So now the question is what can you do that other churches/ministries/organizations/companies (at least locally) are not already doing?
I don’t know about you, but I want the organizations that I’m a part of to grow!
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